🔒 Secure Digital Music Anchored in Physical Collectibles
⚡️ No required external power, batteries, WiFi, or Bluetooth
⏱️ First ever real time reporting for a physical music format
*Sample character based on Latent Concepts IP
A new format of physical music created for the artists and audiences that give meaning to the noise.
💭 🎨 🎸
A Broken, Indifferent Music Industry
The music world is exceedingly vulnerable - artists and albums have been devalued, listener behavior has shifted, business models are broken, and generative disruption is arriving.
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Passive Consumption
Streaming transformed music from an object to an experience, commoditizing millions of songs. Data curates playlists by moods and activities, steering listeners away from albums and artists.
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A&R Algorithms
Algorithms acting as A&Rs command restructured songs, albums, and release cycles, and ultimately reward artists who assimilate instead of artists who push boundaries and structure.
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Misrepresented Marketplaces
Streaming platforms subsidize the cost of music, since in their business models, music is not profitable. DSPs do not sell music, instead hardware, software, and user data.
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Generative Disruption
Advancing rapidly, generative AI will soon compete for passive listening in background playlists and streaming revenue shares, only further disrupting music landscapes and economies.
Proposed Music Industry Solutions
A music world centered on fandom, identity, creativity, and exceptionalism. The fundamentally human elements of music that will lead what becomes a two track music world - passive and active.
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Active Consumption
Provide artists the ability to make the experience of consuming their art as unique as the artwork, by designing active consumption solutions that allow artist control over the cost and format.
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Valuable Artist IP
Reward music and art that has been created with intention and pushes boundaries. We must provide new product categories that capitalize on the valuable IP artists continue to create.
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The End Game
New business models built on power law distribution, targeting the most engaged fans who drive industry revenue. Models that value music as an end, not simply a means to an end.
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Intentional Separation
Technology that augments art and connection, an intentional separation from the acceleration towards passive consumption of music created and curated by algorithms and computers.
How Do Smart Vinyls Work? 🙋
🧸 🖼️ 🤩
Collectibles
Familiar, desirable, culturally-relevant products.
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📀 💿 💎
Physical Music
A modern adaptation of CDs and pressed vinyl.
Digital Music Anchored in Physical Artifacts 🔒
Passive collectibles with no need for power, batteries, WiFi, Bluetooth, or custom apps. No ability to share access to the album without scanning the physical collectible.
Digital Music Anchored in Physical Artifacts 🔒
Passive collectibles with no need for power, batteries, WiFi, Bluetooth, or custom apps. No ability to share access to the album without scanning the physical collectible.